dear photo

Your memories stay personal.

Privacy policy · Updated September 22, 2026

Dear Photo by 123 Cheese Online works without an account. We don’t upload your photos or note content to our servers. Optional usage analytics is off until you choose to enable it.

Photos and notes on your device

Dear Photo stores a copy of each photo you import, your text and other additions, thumbnails, favorites, photo dates and local photo identifiers, and app preferences on your device. It also stores the information needed to suggest memories and remember photos you’ve hidden.

The app uses these items to provide editing, your forest, favorites, and memory suggestions. It does not send them to a Dear Photo server. Editing and exporting do not change your original photo.

Photo access and Apple services

You can choose an individual photo through Apple’s photo picker. Optional memory suggestions use the Photos access you grant, including access limited to selected photos. Saving an edited copy needs permission to add images to Photos. Manage these permissions in iOS Settings.

If a selected photo is stored in iCloud, Apple may download it to your device. Photos you export may sync through iCloud Photos, and device or iCloud backups may contain Dear Photo data, depending on your Apple settings. Apple handles those services under its policies.

Widgets

Dear Photo can share thumbnails and the information needed to open a note with its widget through on-device shared app storage. Widget content can be visible to anyone who can see the screen where you place it. You can remove a widget using iOS controls.

Optional usage analytics in the app

If you turn on share usage analytics in settings, Dear Photo sends a limited set of app-action events to PostHog’s United States service. Events describe actions such as opening the app, creating or importing a note, preparing a share, exporting a photo, changing a favorite, opening a widget, completing onboarding, or using a memory action.

Events use a random installation identifier, so events from one installation can be associated. This is a pseudonymous identifier, not your name, Apple ID, or advertising identifier. Events may also include the app version and build, platform, environment, and a limited source, result, or action type.

Events do not contain photos, thumbnails, note text, filenames, dates or locations from your photos, Photos asset identifiers, or sharing recipients. We do not use session recordings, automatic interaction capture, advertising tracking, or cross-app identity linking. Location enrichment is disabled. PostHog receives standard network information, such as the IP address needed to handle a request.

You can switch analytics off at any time. This stops new requests, cancels pending requests, and removes the local analytics identifier. It does not automatically remove events already received. Contact us with questions about analytics data.

Optional website analytics

Website analytics is also off by default. Use Analytics choices in the footer to allow or decline it. Your Dear Photo website choice is separate from the native app and other products on 123cheese.co.

When allowed, this website sends page views and a small set of link actions to PostHog in the United States. A random identifier in session storage connects events in a browser tab’s session. Your choice is remembered in local storage. Events include the public page path, product, platform, environment, and a named action such as opening support. On the studio homepage, only clicks on Dear Photo product links are included.

We do not send URL query strings, fragments, referring URLs, form contents, or personal photos and notes. There is no session recording, automatic interaction capture, or person profile. Location enrichment is disabled. Global Privacy Control and Do Not Track override permission to send analytics.

Declining stops new analytics, cancels pending requests, and clears the tab’s identifier. Already received events are not automatically deleted. The website remains usable with analytics off or browser storage blocked.

Our hosting provider processes ordinary request information to deliver and protect the website. See the 123 Cheese Online website policy for more about website hosting.

Sharing, purchases, and support

When you share an edited photo, you choose a recipient or service through Apple’s share sheet. Dear Photo prepares the file; it does not send it automatically. Your chosen recipient and service then handle that copy. The current beta does not include subscriptions or in-app purchases.

If you email [email protected], we receive your address, message, and any attachments you send. Our email provider processes that correspondence. We use it to help with your request and keep it only as needed for support or applicable obligations.

Removing your information

You can delete individual notes in the app, clear hidden-memory choices in settings, revoke photo access in iOS Settings, and remove widgets. Deleting a note removes its app-held copy and edits. It does not remove original photos, exported images, copies you’ve shared, or data in backups.

Deleting the app removes its local app data. Backups, your Photos library, and copies held by recipients are managed separately through Apple or the relevant service. To ask about support correspondence or request its deletion, email us.

Changes and contact

We’ll update this policy when Dear Photo’ practices change. The date above identifies the latest revision. For privacy questions, contact [email protected].